⚡ FOUNDING-MEMBER PRICING — $37 for the next 100 buyers (price goes up to $97)
The Hiring System That Helps You Attract, Interview & Land the Right People (Even If Your Hiring Process Usually Sucks)
Built by a master recruiter who's spent 20 years placing dream employees at companies from 5-person startups to Fortune 500s. Now packaged as a toolkit you'll come back to every single time you have a role to fill.
"No one is out there guiding entrepreneurs and small businesses on how to attract and hire the right talent. This missing piece is one of the biggest challenges I hear from my fellow entrepreneurs." — Maria Ross, Author of Branding Basics for Small Business
SOUND FAMILIAR?
You've Tried "Everything" to Hire the RIGHT People.
You posted the job. You prayed somebody good would apply. And now you're convinced there's nobody left to hire.
You posted on Indeed. Got 40 applicants. 38 aren't qualified. The 2 who are ghosted you.
You keep the underperformer on payroll because "at least they show up" — and you're scared to fire them because what if you can't find someone better?
You hired Bob's nephew, your friend from church, or whoever was available — and now you're stuck paying someone out of your own pocket who isn't delivering value.
You raised the wage. It didn't fix anything. Because the problem was never the money.
You've "done everything" — which, if we're honest, means you posted one job on one platform and maybe mentioned it to your team.
Despite what you might think, the problem isn't the candidate pool. I bet I could find you the perfect candidate... which means, the only actual problem you have is that nobody teaches you how to attract the right people. And it doesn't have to be that hard.
Introducing:
The first tool of its kind, built specifically for real business owners, wearing all of the hats, who just want to find good people to help them build something worthwhile.
Everything you need to find and hire the candidates that will actually make growing your business feel easier.
Everything You Get:
This program will change the way you write job ads forever (you'll be shocked by the mistakes you didn't even know you were making!)
The AI Job Ad Builder
✓ An AI-Powered Job Ad Builder that turns a few simple questions into a complete, compelling job posting, written with Rikka's framework baked in.
No blank page, no guessing.
Included Bonuses:
Learn How To Make Your Job Posting More Visible, More Compelling, And More Likely To Attract The Right Applicants. These Lessons Show You What’s Not Working And How To Improve It Fast
Follow A Simple Structure For Writing Job Ads That Capture Attention And Attract Better-Fit Candidates. You’ll Learn The Core Messaging Shifts Behind More Effective Hiring Copy
Use Starter Templates, Examples, And Fill-In-The-Blank Guidance To Write Your Job Ad Faster. Stop Staring At A Blank Page And Create A Stronger Post With More Confidence
Keep The Most Important Best Practices And Quick Reminders At Your Fingertips. Use It To Apply What You Learn Faster Without Overthinking Every Detail
See What Stronger Job Ad Messaging Looks Like In Practice. These Examples Show You How To Position The Role, Sell The Opportunity, And Speak To The Right Candidate
Get Helpful Resources And A Hiring Checklist To Make Implementation Easier. Use Them To Strengthen Your Job Ad And Build A Better Hiring Process From The Start
You'll Get Rikka's Master Recruiter Expertise:
An AI-Powered Job Ad Builder that uses Rikka's exact frameworks to write your next job posting for you — no blank page and no guessing!
The Job Seeker Psychology behind why your best candidates never apply — and the one shift in your job ad that changes everything
The hiring playbook that took one medical practice from zero qualified applicants to more than a dozen, from rewriting a single job ad (100 applications in one week, and they had to pull the posting down early)
A bundle of tools that will save you a ton of time, and one you'll use for every hire from here on out — not a random course that collects dust
From the Company That Rewrote Their Job Posting and Pulled in 100 Applicants in ONE Week
Catalyst Medical Center had nursing roles that sat open for months. As an independent practice, they couldn't out-muscle the big hospital systems in town, and their job postings weren't pulling anyone in.
Rikka rewrote one job ad. Nothing else changed.
Same practice, same pay, same platform.
One week later: 100 applications. More than a dozen qualified nurses ready to interview. The practice manager pulled the posting down early because he couldn't schedule interviews fast enough.
They hired two nurses for roles that had been open for months. That's what happens when your posting speaks to the people you actually want.
"Within 3 cups of coffee and 3 hours of browsing her website, I already felt confident what my next step was going to be as a hiring manager. After only 2 weeks of performing interviews as suggested by Rikka, I hired an excellent employee! Now I can spend more time focusing on the part of the business that I love."
Dr. Pamela Davis, DDS
Owner, Davis Family Dental
WHAT'S INSIDE MY TOOLBOX
The Job Ad Magnetizer Method
Everything a 20-year master recruiter knows about writing job ads that attract qualified candidates — distilled into a set of tools any business owner can use. Come back to it every time you have a role to fill.
LET'S PUT THIS IN PERSPECTIVE
What Companies Happily Pay Rikka
When companies hire Rikka directly to recruit for them, her minimum fee is $25,000 per search. Her average: $33,000. Her highest single placement fee to date: $78,000.
When you're paying fees like hers, you don't hire someone who checks 7 of 10 boxes. You hire the person who checks all 10 and puts a bow on 3 of them.
The exact same brain. The exact same frameworks. The exact same job seeker psychology that commands those fees. Now yours for $37.
WHO BUILT THIS
Meet Rikka Brandon
Rikka started her first recruiting firm at 26 with zero training. No mentor. No playbook. She just figured it out — and she's been figuring it out for 20+ years since.
Her clients have included Pepsi, Taco Bell, Pulte Homes, Verizon Wireless, and Johnson & Johnson. Her work has been featured in Fast Company and US News & World Report. Her minimum recruiting fee is $25,000 per search. Her average: $33,000.
Her special sauce? Getting more qualified candidates.
She understands job seeker psychology. She knows why the best people aren't applying to your boring job posting. And she knows how to fix it.
She calls herself a "woo-woo capitalist" — intuition has made her a lot of money, and she's not dumb enough to argue with it.
"You have an attorney for your legal problems. You have an accountant for your books. But nobody's helping you with the thing that makes or breaks your business — your people. That's what I'm here for."
"It's nearly impossible to find a business consultant who tells it like it is, sans ridiculous business speak or BS-ery. Rikka is crazy-smart, super experienced, incredibly helpful and knowledgeable. She'll never, ever sugar coat things."
— Sarah Von Bargen, Yes and Yes
⭐️⭐️⭐️⭐️⭐️
"By implementing a lot of the strategies that you have taught us, we have managed to hire 16 new employees in the last two weeks.
That is insane for us and it literally could not come at a better time."
— Jen Mahaffy, Medallion Industries
⭐️⭐️⭐️⭐️⭐️
"Like Rikka, I'm an entrepreneur and she was exactly the right person to help me change up my game. She knows the business world from all angles and as a business owner herself, she already knew all of my concerns. We hit the ground running and she gave me tons of helpful, immediately implementable advice."
— Dr. Tiffany Johnson, Founder of Healin Touch Chiropractic
⭐️⭐️⭐️⭐️⭐️
"I manage a small childcare business and Rikka has transformed the way I think about employee performance and has given me a new perspective on how to find the right employee for the job. I am always energized and optimistic when I am done visiting with her."
— Kay Heidrich, Director, Trinity Lutheran Church Preschool
⭐️⭐️⭐️⭐️⭐️
"Most entrepreneurs find hiring and trusting people to carry our dreams next to impossible. Too many candidates are experienced interviewers and all too often their contribution ends right there. Enter Rikka Brandon who shares the inside secrets of how to ferret out just the right people to build the team to realize your vision and dream."
— Gail Larsen, Founder of Real Speaking
⭐️⭐️⭐️⭐️⭐️
"Rikka is my go-to for rock-solid recruiting, interviewing, hiring, and coaching advice. The depth of her knowledge and experience is second to none. Unlike many recruiters, she is always willing to share her little-known tips, techniques, and tricks to help anyone hire better AND smarter. Rikka gives it straight up, straight forward in a warm, approachable manner that makes every conversation a pleasure."
— Thea Dudley, Leading LBM Credit Expert
⭐️⭐️⭐️⭐️⭐️
"For a recent opening, we first turned to our usual recruiting methods of ads in the paper and through Indeed. But when few enticing prospects turned up, we knew we had to try something different. Rikka's eyes also helped our team learn more effective ways of remaining an attractive company to qualified candidates. She's brought a lot of interesting information to us that we might not have thought of on our own because we're not hiring specialists."
— Mike Lezzer, Lezzer Lumber
Questions I Get Asked a Lot
No. The posting the Builder creates works on any job board — Indeed, LinkedIn, ZipRecruiter, your company website, wherever you post. I mention Indeed because that's where most of my clients post and where they feel the pain the most. But the psychology of attraction-based recruiting doesn't change based on the platform.
I've written postings across every industry that hires people. Skilled trades, lumber and building materials, construction, HVAC, plumbing, landscaping, healthcare, hospitality, property management, manufacturing, office roles, management — you name it. The framework adapts to any role because the candidate psychology is the same everywhere. Qualified people make decisions the same way whether they're an HVAC tech in Dallas or an office manager in Ohio.
Probably, yes. A free Indeed posting gets buried and barely shows up on mobile — which is where 85%+ of their traffic is. The Magnetizer Method doesn't eliminate the need to sponsor. What it does is make your sponsorship dollars actually produce qualified applicants instead of a pile of junk. Same budget. Dramatically better candidates.
Indeed's templates help you write a job description. This helps you write a job ad. A description lists duties and requirements — it tells candidates what you need, but gives them zero reason to care. A job ad sells the opportunity, uses candidate psychology, and is structured so the right people apply and the wrong people don't. That's the difference between getting 50 random applicants and getting 15 qualified ones.
That's exactly what the Builder and the "5 Simple Truths" video are designed for. They don't ask you to "write about your company." They ask specific questions — like what makes this role different from the same job at another company, or what someone would say they love about working here. You already know the answers. The Builder just pulls them out of you and puts them in the right structure.
No. $37 one-time. You keep it forever. Use it for every job you post from now on.
This tool handles the job posting — writing an ad that attracts qualified candidates. If you need a full recruiting system — sourcing passive candidates, screening, interviewing, onboarding — that's my Hire Power program. You'll hear about it. One step at a time.
My “Use It First, Decide After” Guarantee
Go through the Builder. Answer the 6 questions. Read the posting it gives you. Put it side by side with whatever you’ve been posting on Indeed.
If you don’t look at the Magnetizer version and think “this is dramatically better” — email me within 7 days. Full refund. No form. No attitude.
If this doesn’t work for you, I don’t want your $37.
The AI Job Ad Builder
Step-By-Step Video Training
The Job Ad Magnetizer Method Guide
Bonus: More Eyes = More Applies
Bonus: The Ultimate Hiring Checklist
Bonus: The Post Your Job Ad Guide
Total Value: $197
Your Cost Today: $37
